At Ikigai-shu we empower our clients with the knowledge and experience to provide the highest levels of service and expertise in the sake and wine categories, enhancing their careers and improving performance of the organizations they represent.

With solid knowledge comes the confidence to deliver the best results and set higher standards at every touchpoint of the business.

Who will benefit from Ikigai-shu education and training programmes?

• Food & Beverage Managers whose daily task is to improve performance of wine and sake menus by selecting and reviewing sales trends influenced by consumer behaviour, changing the market landscape, as well as making well-calculated decisions on the appropriate cost of goods based on the production methods, vintage variations and demand vs supply scenarios.
• Sommeliers who are deeply passionate about wines and sake and wish to take their knowledge to the next level, improve their qualifications and have access to additional career opportunities.
• Bar staff who want to include wine, sake and shochu-based cocktails to the menu and need guidance on product selection.
• Purchasing Managers who need to gain a clear understanding of wine and sake category basics to feel confident in dealing with the procurement pipeline.
• Corporate and private aviation companies, cruise ships and hospitality staff who want to improve their knowledge of beverage service, and have a competitive edge over their peers within the marketplace.